Happy! AR

In fall of 2017 I oversaw design of this funny, strangely addictive app to promote new series Happy!. My team designed the interface and worked with Glimpse to produce what I thought was a really smart, and ultimately successful, real-world extension of the show’s concept. In the series, main character Nick Sax, after experiencing some traumatic events, begins to see his daughter’s imaginary friend, a small flying blue unicorn named Happy. The apps lets users interact with Happy as well, in their own environment, ask him questions, make him do tricks, customize his appearance and share recordings of his antics with friends. We had a blast sampling the ton of original audio Patton Oswalt recorded and trying to resist making Happy poop assorted festive decor all over the office!