01 | Home
Visitors to the site were first presented with a split-screen splash driving them to either show or game, ensuring cross-promotion and allowing for cobrand stunts throughout the season. Navigating to the show experience pre-premiere led users to a map of the town that they could navigate for more information on its history, locations and characters. Then, with the show, launched the full experience with the home page serving deeper features, news, episodes and behind the scenes content.
02 | Show Info
About and Cast sections brought users up to speed with the premise and players of the show. From Cast users could easily navigate between cast members, toggle biographies of characters and stars and get photo and video content organized by character.
Credits
Role
Sr. Designer